The best GEO software in Australia (2026)
The best GEO software for Australian businesses in 2026, compared with screenshots. Seven tools for visibility across ChatGPT, AI Overviews and Perplexity.
Ned Mehić
Generative Engine Optimisation, or GEO, is the broad craft of being visible and well represented across every generative AI surface: ChatGPT, Claude, Gemini, Perplexity and Google's AI Overviews and AI Mode. It is a wider idea than AEO, which focuses on being named in the answer. GEO also covers the content and technical work that earns those mentions in the first place. GEO software helps you measure and improve across all of it. Here are seven of the best options for Australian businesses in 2026, each with a screenshot and an honest read on fit.
Disclosure: we make amimentioned, so treat this as an informed roundup, not a neutral one. We have described every tool fairly, including its strengths against ours. Competitor details here are current as of July 2026 and drawn from each vendor's own website; prices and features change, so verify before buying.
What separates GEO software from a simple tracker
A basic tracker tells you whether you were mentioned. GEO software goes further:
- More surfaces. It covers the assistants and, usually, Google's AI Overviews and AI Mode.
- Content to answer. It links what you publish to what the models say, so you can see which pages earn mentions.
- A path to action. It points at the content and technical changes that move the needle, not just the score.
We weighed each tool on surface coverage, whether it connects tracking to action, and who it is built for.
The best GEO software in Australia
1. amimentioned: best for Australian small and medium businesses
amimentioned reads ChatGPT, Claude, Gemini and Perplexity weekly, reports your mentions as clear counts and a rank against rivals, shows who wins the answers you are losing, alerts you when something changes, and turns it all into a plain-English weekly fix list. It is Australian-built, priced in AUD from $99 a month, and set up in a minute with just your name and website.
Strengths: the practical end of GEO, knowing exactly what to change, priced and built for the Australian market. Watch-outs: it concentrates on the four major assistants and the fixes, rather than sprawling enterprise dashboards. Best for: Australian businesses that want GEO to mean a clear list of things to do this week. Run a free check to start.
2. Profound: best for enterprise GEO
Profound captures visibility across ten or more AI engines, including Google AI Overviews and AI Mode, and pairs answer snapshots with crawler analytics, board-level reporting and optimisation automation.
Strengths: the broadest coverage and deepest reporting available, plus automation. Watch-outs: enterprise scope and price. Best for: large brands running GEO seriously across markets.
3. Conductor: best enterprise GEO plus SEO platform
Conductor gives enterprise teams a combined view of AI metrics like mentions, citations and market share alongside its established SEO platform, under a "win in AI search" banner.
Strengths: GEO and traditional organic search in one enterprise platform. Watch-outs: built and priced for larger organisations and teams. Best for: big organisations that want GEO and SEO in one place.
4. Writesonic: best for content-led GEO
Writesonic combines AI content production with a GEO module for visibility tracking, so the same tool that helps you publish also tells you how those pages perform in AI answers. Its AI Search Volume Explorer aims to show real AI query demand.
Strengths: production and tracking together, strong if your GEO plan is content-heavy. Watch-outs: content-first, so less of a pure measurement platform. Best for: teams whose GEO strategy is built on producing a lot of content.
5. AthenaHQ: best for prompt-level tracking
AthenaHQ, from ex-Google Search and DeepMind engineers, tracks brand appearance across the major engines with repeatable prompt libraries and actionable recommendations.
Strengths: precise, repeatable tracking of the same high-value prompts, with a path to action. Watch-outs: the depth suits teams who will use it regularly. Best for: teams that want to monitor specific prompts over time and act on them.
6. Semrush AI Visibility Toolkit: best for existing Semrush users
Semrush's toolkit measures AI visibility against competitors across ChatGPT, Google AI Overviews, AI Mode, Perplexity and Gemini, inside a platform many teams already run.
Strengths: GEO tracking alongside a full classic-SEO suite. Watch-outs: only worth it if you use the broader platform. Best for: current Semrush customers extending into GEO.
7. Peec AI: best lightweight monitor
Peec AI keeps GEO monitoring simple, with weekly snapshots, sentiment and competitor views for marketing teams.
Strengths: clean, quick, affordable. Watch-outs: lighter on the content and technical side of GEO. Best for: mid-market teams that want a focused monitor.
At a glance
| Tool | Best for | Covers AI Overviews | Connects to action |
|---|---|---|---|
| amimentioned | Australian SMBs | Focus on the four assistants | Yes, weekly fix list |
| Profound | Enterprise | Yes | Yes |
| Conductor | Enterprise SEO + GEO | Yes | Yes |
| Writesonic | Content teams | Yes | Yes, via content |
| AthenaHQ | Prompt tracking | Yes | Yes |
| Semrush AI Toolkit | Semrush users | Yes | Limited |
| Peec AI | Lightweight monitoring | Partial | Limited |
Price and scale, roughly
| Tool | Price tier | Built for | Market |
|---|---|---|---|
| amimentioned | AUD from $99/mo | Small and mid-sized businesses | Australia |
| Profound | Enterprise | Large teams | Global |
| Conductor | Enterprise | Large teams | Global |
| Writesonic | Mid | Content teams | Global |
| AthenaHQ | Mid to high | Marketing teams | Global |
| Semrush AI Toolkit | Full-suite add-on | SEO teams | Global |
| Peec AI | Mid | Marketing teams | Global |
How to choose a GEO tool
- Enterprise with a dedicated team. Profound or Conductor.
- Content-first strategy. Writesonic.
- Already on Semrush. Start there.
- Prompt-level competitive tracking. AthenaHQ.
- Australian business that wants GEO to mean a clear weekly to-do list. A focused, AUD-priced tool is the better fit.
To see how the surfaces differ, read AEO vs SEO vs GEO, and for the Google surface specifically, how to show up in Google's AI Overviews.
FAQ
What is GEO software? Tools that measure and improve how your business appears across generative AI surfaces, including the AI answers and, often, Google's AI Overviews and AI Mode.
Is GEO the same as AEO? They overlap heavily. AEO focuses on being named in the answer. GEO is the broader umbrella, including the content and technical work behind it.
Is there an Australian GEO tool? Yes. amimentioned is built for the Australian market and priced in AUD.
How much does GEO software cost? From accessible monthly plans to enterprise contracts. amimentioned starts at $99 AUD a month.
Start with a free look
Before choosing a platform, see where you stand. Run a free AI check to find out how often ChatGPT, Claude, Gemini and Perplexity mention your business, and who they recommend instead. It is free and quick, and it tells you whether you need a full GEO suite or a focused tool. You can also explore the Australian AI Visibility Index to see who leads your category.
ChatGPT
Claude
Gemini
Perplexity